Balancing new with common recruitment tactics

23 Dec

Balancing new with common recruitment tactics

by TrialX Editor

For sponsors and CROs, patient recruitment has become a moving target. Recruitment tactics are shifting from the use of traditional, centralized advertising to digital and online media. Outreach strategies have become more targeted and companies are moving toward leveraging networks of electronic medical records (EMRs) and other data to support more effective recruitment for clinical trials.

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TrialX Editor
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